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Touring Cars

European motorhome rental chain

Your trusted motorhome service provider in North-Europe

Touring Cars is one of the oldest motorhome service providers in North-Europe offering customized vehicle rentals and campers for sale. Our journey began back in 1982 in Finland and over the years, we have grown into a major player in the European motorhome industry. Touring Cars franchise chain provides top-notch rentals and highly-rated travel services across 6 countries, with 8 local stations to serve our domestic and international customers.

Company Overview

Multinational Motorhome Holiday Chain in Europe with a rich history
Founded in 1982, operated as a Nordic service chain since 1985, transitioned to a
Franchising-based Business in 2013 In 2024, turnover reached EUR 7,29M with a strong equity ratio of 50%
Privately owned business and licensed under Tanja Saarnio (since 1991) and Elle Tick (since 2022)
Corporate Governance in 2025 is overseen by the TC Board, consisting of Tanja Saarnio, Elle Tick, Tarja Saastamoinen, and Kari Neilimo
Headquarters is located in Vantaa, Finland Corporate functions and international Sales are managed by the multinational TC Admin team
Rental stations (franchisees) in Finland, Sweden, Norway, Estonia, Iceland and England (UK)
Vehicle Sales and Maintenance services are operated locally in Finland, Norway, Estonia and England
The concept employs appr. 60-100 people, which varies seasonally Collaboration with 120 active sales partners worldwide

With our tested Key-to-Freedom concept a customized Good-Feelings holiday guaranteed

Exciting Journey

Founded in 1982 in Finland, Touring Cars has been a pioneer in providing practical mobile accommodations and spacious vehicles according to the standardized Key-to-Freedom concept for individual travelers as well as commercial and non-profit organisations both domestically and internationally.

Our History

Business Today

Today, our business is perfectly aligned with the increasing demand for individually-tailored, sustainable travel experiences. We enable our customers to explore authentic Europe or enjoy a quick and relaxing getaway, all effortlessly and comfortably, according to their own schedules and interests.

Become a TC Franchisee Become a TC Partner B2B Rental Services

Dedicated Personnel

Our personnel plays a vital role in creating positive experiences and good feelings for our customers and partners. Headquartered in Finland, Touring Cars is driven by a dynamic, multinational TC Admin team. Our European rental stations and vehicle sales services are operated by local entrepreneurs who are committed to deliver exceptional service at all times and at every step.

Corporate Personnel Careers